Marcus is Chief Strategy Officer at Apadmi, one of Europe’s leading digital product consultancies. A board-level marketer with 25 years’ experience in integrated agencies, including several years as Managing Partner at McCann, he has led award-winning work across sectors and disciplines. At Apadmi, Marcus helps organisations turn business challenges into effective brand, customer-experience and technology solutions, from strategy and advertising through to conversion and digital product. He has worked with brands including Co-op, Domino’s, Asda and Greene King. Passionate about the strategic value of technology, Marcus is an experienced industry judge, including for the UK App Awards, Campaign Tech Awards and European Agency Awards.