Welcome to AWS Roundtable page 

In 2022 we will organize multiple AWS Roundtable sessions. A Roundtable session is the extraordinary opportunity to meet colleagues and exchange ideas in an informal setting. The perfect place to hear from another CFO how he or she handles the challenges you face within the changing role of the CFO. 

The Roundtables take place at one of our CFO Community events or in the 2 Michelin stars awarded restaurant Aan de Poel in Amstelveen. The view over the water, which is every season a feast for the eyes, comes for free. On your other hand is the view over the open kitchen where you can see the chefs making their magic. The perfect atmosphere for a discussion combined with a first class gastronomically trip. 

Please find below our calander of RoundTable sessions.


Culture of Innovation 

The wishes of customers are constantly changing, as are the technological possibilities. This means that organizations have to constantly reinvent themselves to remain relevant in their market. While innovation has long been a buzz word, it has now become a strategic priority for many companies. Yet innovation is often elusive. Only a handful of companies manage to be truly disruptive in their market. But innovation can be learned is the motto at Amazon Web services. It is possible to get innovation in your DNA with a structured approach. In this Round Table session you will hear how. 


Date: 13 April 2022 
Time: to be determined 
Location: TivoliVredenburg, Utrecht 
Event: FM Dag 

Speaker: Luc Hennekes

Public Cloud as the central tool to meet the broad challenges of operations and performance of modern CFO’s

  • The importance of cloud as a common platform to connect best of breed solutions and functionality to create a single instance of truth.
  • Better information integration: exploring the possibilities of breaking data silo’s.
  • Getting an optimal user experience and decreasing vendor lock-in by hooking best-of-breed software solutions into your central ERP.
  • How a common cloud platform requires a cross-functional product team in order to get the most out of your investment.


Date: 24 May 
Time: From 08.00 - 10.00 hrs
Location:Capital C, Amsterdam

15.00  Reception with coffee and tea
15.30  Welcome word on behalf of the finance community
15.40  Introduction special guests and drop theme
15.45  Round table discussion
17.00  Wrap-up and summary
17.15  Drinks and short speech AWS
18.00  Dinner

Powering agile experimentation by transforming the company operating model and fueling growth projects that keep you ahead of the competition.


  • ​​​​​Putting the customer are the center of what everyone does.
  • Rapid iteration and short customer feedback loops at the heart of business and digital innovation
  • Speed matters: how to protect your company and combat risk through agile iteration and quickness of development.
  • ​​​​​​​Embracing virtual, cross-functional, product teams instead of an operating structure based on functional hierarchy.

Date:1 June 2022 
Time: 15.30 - 17.00
Location: Grand Hotel Huis ter Duin, Noordwijk aan Zee
Event: CFO Day

How to redefining risk to help create an agile company culture.


  • Why agile company culture and a new way of looking at risk are critical to align investments with innovation.
  • Security as job zero: how to make sure the security of the customer experience and business systems are on everyone’s mind.
  • How a company based on product teams (instead of an operating structure based on functional hierarchy) needs to rethink how it aligns budgets and metrics (OKR).
  • The rise and fall of empires: how to make sure your company does not crumble from bureaucracy.

Time: to be determined 
Location: To be determined

Maintaining the human horsepower to grow: how to survive as a business  through attracting, keeping and retraining talent.


  • Why hiring and retaining talent should be on the agenda of any C-level executive.
  • Why companies with a product team model are more attractive to the Millennial or Gen-Z generations.
  • Should all your employees belong to virtual teams or does a hybrid model make more sense
  • Rethinking career progression: how to make sure both team management roles and technical individual contributor roles have a fulfilling career path.

Date: October
Time: to be determined 
Location: To be determined